The term “flavor” refers to the inherent taste of a food or beverage, while “flavoring” describes what is added to deliver that taste. This distinction is crucial to understanding the world of natural flavorings and their importance in the food industry.

Natural flavorings are developed using different technologies from molecules or mixtures of molecules derived from natural sources. All its aromatic molecules must meet this classification for a flavoring to be considered natural.

In addition to natural flavorings, there are nature-identical flavorings and artificial flavorings. Nature-identical flavorings are obtained by chemical synthesis of molecules that have an equivalent in nature. On the other hand, artificial flavorings are also chemically synthesized, but their molecules have no known natural equivalent.

At @CramerLatam, natural flavorings are available in several formats, including liquid essences, powders (Driseal) and granules (Grainseal). 

Our Authentica line, inspired by nature, exemplifies CRAMER’s innovation in the field of natural flavorings. Our team of flavor chemists analyzes different natural products, like fruits and vegetables, to identify the most representative aromatic molecules. They then replicate those in the flavorings, which undergo an exhaustive technical analysis and sensory adjustments to achieve very characteristic profiles. This allows consumers to replicate the experience of enjoying a natural, fresh product at optimal ripeness.

Demand for natural flavorings is rising, driven by consumer preference for products with as little intervention as possible and the importance producers place on “clean labels.” For over twenty years, CRAMER has been developing natural flavors with profiles inspired by nature, as well as some more disruptive, imaginative, but equally natural flavors. Our ongoing search for new and better raw materials has enabled us to expand our portfolio.

With a steadfast commitment to innovation and quality, CRAMER continues exploring new ideas and perfecting its line of natural flavorings as it strives to deliver the sensory experience consumer’s desire.

 

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